Local Marketing
Local Marketing
Google Local | Bing Local | Facebook
Call 818 850-1225
The number of small to medium businesses with mobile websites is growing
More local businesses will adopt mobile-optimized websites as consumers conduct an increasing number of local searches on their mobile devices. The percentage of small to medium businesses with mobile-optimized websites (Responsive website) could spike from about 7% to more than 20%.
Facebook paid advertising will continue to be a flop with most local service businesses.
Paid advertising on Facebook won’t work for the vast majority of local service businesses because most consumers don’t take action when they see ads for plumbers, lawyers, or landscapers in their Facebook friend feed. Facebook will be more effective as a retention tool, though its new “nearby” search tool may make it a player for retail-based local businesses.
Local Marketing is advertising and marketing on the local community scene.
With local search on search engine, local organization, forum and social media.
Google shook up the local business industry last year when it replaced Google Places with Google plus Local pages. However, that was just one of a few major developments that influenced the direction of the local marketing industry. The marketing space covering social, mobile and local saw phenomenal growth.
Mobile marketing boomed and daily deals lost their hype, leaving many local business owners asking “what do I do next?”
In the last couple of months, Facebook has made several product changes to address the local market including an integration with Microsoft Bing for Facebook Social Graph. More developments from a host of companies will have local business owners wondering if they need to consider a new or better mix of marketing and advertising solutions.
Biz Wiz Support will assist you finding the targeted audience and region for your budget. Together we will monitor and assess your result and concentrate when your dollar work best. Call now...